Beyond the Screen: ON Media Corporation’s AI Journey to Reimagine Pay-TV in South Korea
This paper explores the potential applications of Artificial Intelligence (AI) within the South Korean pay-TV industry, specifically focusing on ON Media Corporation (hereinafter referred to as “ON”). As a leading player in the market, ON presents a compelling case study for analyzing how AI can revolutionize content delivery, personalization, and operational efficiency. 1. Introduction: The…