Data-Driven Decision Making: Procter & Gamble Philippines’ Use of AI in Shaping Business Strategy
Procter & Gamble Philippines, Inc. (P&G Philippines) has established itself as a key player in the consumer goods sector. As the Philippine subsidiary of the American multinational Procter & Gamble, the company has made significant advancements in utilizing Artificial Intelligence (AI) to optimize its operations, enhance product quality, and deliver personalized consumer experiences. This article…