Beyond Burgers: McDonald’s (New Zealand) Charts a Digital Future with AI
McDonald’s Restaurants (New Zealand) Limited, colloquially known as “Macca’s,” stands as a prominent entity within the New Zealand fast-food industry. Since its inception in 1976, the franchise has steadily expanded, now boasting 167 locations nationwide and serving a substantial portion of the population. With an annual revenue exceeding $250 million, McDonald’s New Zealand is a…